Houston Social Media Marketing – Amplify Your Brand Locally

We help Houston-based businesses grow with tailored content, platform strategy, and audience engagement across Instagram, Facebook, and TikTok.

Why Houston Businesses Need a Localized

Social Media Strategy.

From The Heights to Midtown, Downtown Houston to Sugar Land, local customers are turning to Instagram, TikTok, and Facebook to discover new businesses every day. Whether they’re searching for the best coffee shop in Montrose, a boutique in River Oaks, or a medspa near The Galleria, your social media presence plays a critical role in getting found.

But generic content won’t cut it in Houston’s competitive market.

At RDM, we create platform-native, Houston-specific social media content that drives real engagement and business results. Our team builds strategies around your local audience — integrating Houston events, neighborhood trends, relevant hashtags (like #HoustonEats, #HTXsmallbiz, #MontroseMakers), and cultural cues unique to the city. Whether you're a business in Katy, a salon in Bellaire, or a realtor in West University, we tailor your content calendar to match the language, pace, and personality of the Houston scene.

By tapping into Houston’s local consumer behavior, we help you generate more foot traffic, online bookings, and qualified leads — all from the platforms your audience already lives on.

We create and publish engaging content across your Instagram and Facebook pages — including Reels, carousels, branded graphics, and captions tailored to Houston’s voice. Our team also manages comments, DMs, and hashtags to grow your local following.
We help Houston-based brands break into TikTok with platform-native video content that drives reach and action. From scripting and trend research to light production, we create videos that fit TikTok’s fast-moving algorithm and your brand goals.
You’ll receive a fully built-out content calendar every month — including post themes, images, captions, and hashtag sets optimized for Houston audiences. It’s designed for consistency, local relevance, and increased visibility in key neighborhoods.
We don’t guess. Every month, you’ll receive a performance report that tracks impressions, reach, engagement, follower growth, and local impact. We use this data to refine your content strategy and identify top-performing topics or formats.

Services We Offer

Our Process: Social Media Marketing Tailored to Houston Brands

We’ve built a streamlined system to help Houston businesses stay consistent, stay visible, and grow — without the hassle of managing social media in-house.

Discovery Call & Local Business Audit

We start by understanding your goals, industry, and local competitors. Whether you're a medspa in The Galleria, a café in Montrose, or a real estate team in The Heights, we audit your current presence and identify opportunities to grow your reach in Houston.

Custom Content Strategy & Calendar Creation

Next, we develop a monthly content calendar that includes Instagram posts, Facebook updates, and TikToks — all tailored to Houston’s culture, events, and local trends. Every post is aligned with your goals and ready for approval before going live.

Execution, Publishing & Engagement

We handle posting, tagging, and audience engagement — including replies to comments and DMs. Our team also monitors hashtag performance and content timing to ensure you're reaching the right people in neighborhoods like Midtown, River Oaks, and Bellaire.

Monthly Reporting & Local Optimization

Each month, you’ll get a clear report showing how your content performed — reach, engagement, follower growth, and top-performing posts. Based on the data, we refine your strategy to increase your visibility in the Houston market and drive real business results.

Learn more